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16 May 2018
We are delighted to have won 'Best Campaign in Retail' at the 2018 DANI Awards!
We are delighted to have picked up 'Best Campaign in Retail' at the 2018 DANI Awards for our 'Hitting Targets with Digital Advertising' campaign for Target Dry.
Target Dry is a Belfast-born company specialising in outdoor clothing. They formed with a vision of bridging the gap between high quality products and affordability within the growing outdoor clothing market.
In 2017, Target Dry approached Loud Mouth Media seeking a partner to take over their digital advertising management and bring added value to the business. Having established our objectives, we developed an innovative strategy to ensure these were met. We used audits as a base point, working alongside the client to identify new measures and targeting options for improved performance and growth.
Alastair Graham, E-commerce Manager at Target Dry had this to say about our team, campaign management and the results to date:
"Loud Mouth are a team of passionate, determined and driven people. Working on our account, they brought high level strategic insight, together with granular optimisation that yielded an immediate impact. All of our key metrics have significantly improved. With back end Google Specialist Support, and a strong desire to deliver results, they have exceeded our expectations!"
Regarded as the premiere celebration of the sector in Northern Ireland, the DANI awards attract hundreds of entries from the leading digital agencies and businesses from across the Province, so we are naturally delighted to have picked up this award!